Lobster Place

Lobster Place sought to enhance the customer experience with the physical redesign of their store and restaurant in Chelsea Market. The partnership resulted in an update to Lobster Place’s brand and a wide range of collateral. This included consumer facing and internal materials, signage, packaging, and website, all designed to align with the updated brand and tell a cohesive story.

Creative Direction  ·  Branding  ·  Environment  ·  Interactive  ·  Print  ·  Packaging